resume
RELEVANT EXPERIENCE
City of Philadelphia - Office of Special Events
Apr. 2023 - Present
Communications Coordinator
-
Manage and curate engaging social media content for OSE-owned channels, ensuring consistent brand messaging and captivating copywriting
-
Strategically capture dynamic video and photos at events to produce compelling social-first content
-
Craft blog posts and press releases, capturing the essence of the city’s most prominent events
-
Create comprehensive social media toolkits, empowering teams to effectively promote events and maintain brand consistency across platforms
Alex's Lemonade Stand Foundation
Jan. 2022 - Apr. 2023
Social Media Specialist
-
Create and oversee day-to-day social copywriting and publishing on all Foundation-owned social media channels
-
Create written and video content for social media channels
-
Brainstorm unique creative assets for events and special campaigns
-
Serve as the community manager for Foundation social channels
-
Oversee, create, and implement the Foundation's Instagram Story strategy
-
Develop social media toolkits for influencer campaigns
-
Provide live event coverage and real-time content on all social channels
-
Compile digital analytics using Sprout Social
-
Supervise Special Projects Intern in the completion of social media assignments
-
Work with the Partnerships team to create social copy for third-party companies and Foundation campaigns
-
Monitor social platforms and engage in communication with audiences
Phi Mu Fraternity
Apr. 2021 - Mar. 2022
Marketing & Communications Coordinator
-
Created and oversaw day-to-day social copywriting and publishing on Phi Mu Fraternity social media platforms
-
Oversaw the strategy, management, and maintenance of Fraternity social channels
-
Created written, video, photo, and graphic content for social media channels
-
Oversaw the management and maintenance of PhiMu.org
-
Worked with other departments to create digital coverage and maintain an extensive content calendar
-
Monitored social media channels to engage with various audiences and field questions
-
Served as the social media liaison between Phi Mu Fraternity and the Children's Miracle Network Hospitals' partnerships team
-
Oversaw the production, design, and distribution of the Fraternity's quarterly, monthly, and weekly newsletters
-
Wrote and edited content for Phi Mu Fraternity's magazine, the Aglaia
-
Created and implemented social content for Phi Mu Fraternity and CMN Hospitals' 35th Anniversary Celebration live stream event featuring CMT 2021 Listen Up artist Payton Smith
-
Member of the Fraternity's Diversity, Equity, and Inclusion focus group
Collegiate Chapter Specialist
Sep. 2020 - May 2021
-
Provided consistent project management as the liaison between Phi Mu Fraternity and seventeen designated Collegiate Chapters and their respective Area Teams
-
Worked with other departments to create digital content and communicate organization initiative to collegiate members
-
Developed best practices and action plans for designated chapters based on measured benchmarks and chapter needs
-
Assisted the Marketing & Communications team with editing for Phi Mu Fraternity's magazine, the Aglaia
-
Member of the Fraternity's Diversity, Equity, and Inclusion focus group
Cotter Brobson Communications
Aug. 2020 - Jun. 2021
Communications Consultant
-
Created and oversaw day-to-day social copywriting and publishing on client-owned social channels
-
Created written, photo, graphic, and video content for social media channels
-
Served as the social media liaison between Cotter Brobson Communications and the Susquehanna Township Police Department (Harrisburg, PA)
-
Assisted with developing press releases, talking points, and marketing campaign creation and implementation
-
Started and developed the Susquehanna Township K9 Fund social media brand from scratch
-
Provided live event coverage and real-time content on social media channels
-
Oversaw digital fundraising initiatives for the Susquehanna Township K9 Fund
Summer Associate
Jun. 2018 - Aug. 2018
-
Created written social media content for designated clients
-
Assisted in marketing campaign creation and writing press releases
-
Provided support for marketing and business development
-
Conducted media monitoring and compiled weekly reports of media coverage for Principal and designated clients
-
Researched local media outlets and journalists to assist with the media outreach strategy
-
Provided general support across marketing materials, such as proofreading and design
Blenheim Community Drug Project (Now Humankind)
Jun. 2017 - Aug. 2017
Communications & Marketing Intern
-
Assisted in social media and marketing campaign creation and implementation on all channels
-
Compiled digital analytics using Hootsuite and Google Analytics
-
Performed an audit of Blenheim CDP's website and compiled a report that provided recommendations on areas for improvement
-
Assisted in the management and maintenance of the Blenheim CDP site
-
Assisted in the creation of a video strategy for Youtube and other platforms
The Leukemia & Lymphoma Society
Jan. 2017 - May 2017
Students of the Year Intern
-
Assisted the Senior Campaign Manager with all aspects of special event planning pertaining to the Students of the Year campaign
-
Managed the Maryland Students of the Year Facebook account
-
Drafted external and internal communication materials such as press releases, invitations, social copy, and intranet articles
OTHER NOTABLE EXPERIENCE
The John F. Kennedy Center
Jan. 2020 - Apr. 2020
Corporate & Foundation Relations Intern
-
Wrote and assisted with complex proposals, stewardship reports, high-level briefings and other collateral materials
-
Worked with third-party brands and companies to ensure digital content met established brand standards
-
Conducted media monitoring and compiled daily reports of sector news and executive leadership media coverage​
The JDK Group
Jun. 2019 - Aug. 2019
Event Coordinator Intern
-
Managed the data entry and inquiry process of all inbound leads
-
Assisted in ensuring proactive planning, communication, and scheduling of a wide variety fo events including annual events, weddings, dinner programs, networking events, and special interest group meetings
-
Drafted client contracts
-
Provided administrative support to the Event Specialist through database maintenance, outlines, and business development strategies
CERTIFICATIONS & SKILLS
-
Hootsuite Platform Certification (September 2022)
-
Google Analytics Certification (November 2022)
-
Web Editing (Wix, WordPress)
-
Video Editing
-
Adobe Illustrator
-
Adobe Premiere
-
Adobe Spark
-
Canva
-
Sprout Social
-
Later
-
Monday
-
Microsoft Office Programs
-
Social Media Management
-
Copywriting
-
Creative Writing
-
Project Management
-
Editing
-
Community Management
-
Public Relations
-
Event Planning
-
Public Speaking
-
Social Analytics
-
Influencer Relations
-
Customer Service
EDUCATION
Towson University
Graduated: May 2020
Bachelor of Science - Mass Communications
-
Concentration: Strategic Public Relations
-
Minor: Creative Writing
American University
Expected Graduation: 2024
Master of Science - Strategic Communications
-
Concentration: Social Impact & Digital Advocacy